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Selling Tips 3-5

13 Ways to Sell in 2013

Now that we are in the full swing of 2013, Dream Team Arizona wanted to bring you 13 changes for selling you home in 2013. As our Phoenix housing market continues to stabilize, increase and GROW once again we are here to bring you the TOP selling tools for 2013!

And the next three…

3. Offer Buyers a Seller Paid Home Warranty:

Most Home Warranties cost between $380 and $400 for one year. This would be a great way to bring in potential buyers; you are offering them peace of mind purchasing your home. If you already have a home warranty ask the company about transferring the remaining service time or purchasing a buyer’s policy for the next owner to save money.

Seller’s often pay some or all of their buyer’s closing cost, most buyer’s agents will ask for 3% closing cost assistance- but did you know most lenders can close a typical buyer for under 2% closing cost assistance? That’s right! So if you agree to a max of 3% you are most likely already paying for the buyer’s home warranty indirectly as part of their closing cost…the best part is most buyers don’t know this upfront!

So why not get them more excited about your home with something you are already willing to pay for?!?

4. Photos and Videos:

Gone are the days of a few snapped photos in the Multiple Listing Service (MLS). While this was breakthrough technology for buyers and their agents a few years ago this is now a minimum standard practice, in fact agents are required to have at least 1 front photo unless the homeowner has specifically asked for no photos! Sooo set yourself apart! Did you know 32 photos in the magic number for most online sites like Realtor.com and Zillow.com.

Adding 32 photos to your listing will bring you to the top of most buyer searches increasing your homes exposure. Show them your unique qualities we talk about— most importantly, make sure they are labeled correctly!! People want to know what they are looking at. And think details kitchen vs. Entertainment Kitchen!

Use sites like YouTube.com to create a walkthrough video showing potential buyers what your home looks and feels like. Give them your details. This will help bring serious buyers into your home faster! We like to have homeowner do this personally and tell the buyer about their home- especially in traditional sales, remember if you loved it chances are they will too. Most agents now have their own YouTube channels featuring all their listing in one place.

5.  QR Codes- Targeted URLs:

QR codes on market advertising are a great way to give additional details to buyers. Market advertising needs to catch buyer’s attention but the QR codes provide the interested buyers with important details they need about your home!

                              

 

Buyers can scan the code with their smartphones to see more photos, videos, school information and even market data.

Targeted URLs make your address your web address; like 123WDesertLn.com. For a very low cost you can turn your property address into a specific web page designed to advertise all the details about your home! You can direct all marketing back to this central place. Many web site builders offer free easy to use website templates for easy updates, changes and additions.

Again, a picture is worth a thousand words but we are looking for them to use that money to purchase your home! So give them the information they need to pull out their checkbook and get serious.

 

Until next time...you can always search FOR FREE at www.DreamTeamArizona.com